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The Art of Selling
3 x 30-Minute Webinars to Boost Your Sales Performance


"Don't be a hippo"
Small Ears, Big Mouth
Storytelling (Feb 10)
Topic: How to make your message memorable and human.
Key Takeaways:
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Brain science behind storytelling
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How to craft a compelling story (character, details, emotion)
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When and where to tell stories that close deals
"Features tell. Stories sell."

Make it Visual (Feb 17)
Topic: Create impact through simple, powerful visuals.
Key Takeaways:
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What to visualize and when
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Using visuals throughout the sales cycle
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Prospecting with short, memorable videos
“If I draw it, they immediately get it.” – Customer Success Leader

Lead with Connection (Feb 24)
Topic: Build authentic relationships that move deals forward.
Key Takeaways:
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The ABC mindset — Always Be Connecting
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How to strengthen your curiosity muscle
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The right questions that spark real dialogue
People connect first on warmth and trust, then on expertise.

The Art of Selling Webinar Series
Hosted by:
Ashley Welch
Co-founder, Somersault Innovation
Sales Person Every. Single. Day.

Karen Kelly
Founder, K2 Performance Consulting
Sales Person Every. Single. Day.


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